Web Design

The 'esales' ecommerce package from Lycosa is to have a voucher feature added. This will massively extend the marketing capabilities of the system.

The voucher system will allow discount voucher codes to be offered to individual customers or globally, on a particular product or for final checkout. Each voucher can be time limited to co-ordinate with your marketing push.

The voucher codes can be copied into email shots. In fact, we are working on an auto responder feature to our 'mailshot' email newsletter system. This will allow users to create a series of articles for immediate publication upon customer sign up.

These two additional features will allow vendors to maximise their online marketing efforts. For example, offer new customers a one-off discount voucher for signing up to your newsletter. The newsletter they receive will be the first in the auto responder series, complete with the discount voucher. You can then send weekly/monthly offers direct to your customer base, along with any vouchers you like.

This is a very exciting time for Lycosa, although there's not much sleep to be had ;

Phil
Web Designer

I received an angry email from a blog owner this morning, demanding I stop spamming their blog. Clearly the Blog Submitter Pro application I trialled is having the expected effect.

I have, of course, apologised to the person in question, and vowed this will not happen again.

As Lycosa offers web promotion as one of our services, this tool looked like it could have been useful. But I will not be party to 'black hat' methods of web marketing. As can be seen, I have had nothing but grief from this method, and will not be using these methods in the future.

There is no magic application or one-touch method for gaining high search engine visibility; it's either hard graft or some of the green stuff.

Phil
Web Designer

I bought Blog Submitter Pro last night, and have been trying it out. It submits your message to blog pages to improve search engine ranking and link popularity.

I have seen various web sites that have differing views on this product, and the techniques it employs. Some say it is the best tool they have ever used and generates high volumes of traffic, whereas others relate stories of hate mail from angry bloggers, annoyed at being spammed.

What do you think about this? If you have come to this blog in reply to receiving one of the messages this programme creates, please leave a comment, good or bad. I understand that this can be emotive, so please keep it clean, and don't be abusive. I am just trialling this software in an attempt to boost the visibility of this site and possibly my clients sites - if it works, and proves not to be too annoying.

If I receive a lot of complaints, I will stop using it and demand a refund.


Thanks for your time.

Phil
web designer